Leading IT and office products dealer group, Synaxon UK, has added VIP Computers, one of the UK’s leading independent distributors of computer components and peripherals, to its line-up of distributor partners.
With immediate effect, Synaxon members will have access to real-time pricing and availability data, and be able to place orders for the full range of products stocked by VIP from leading vendors such as AMD, ASUS, Intel, NVIDIA, Microsoft, Seagate, WD, Palit, Thermaltake, Antec and many others, through Synaxon’s EGIS information and procurement platform.
The agreement further enhances the appeal of Synaxon membership and the value of the EGIS platform, which is rapidly becoming an indispensible tool for resellers looking to ensure that they deliver the very best services, choice and value to their customers. For VIP it provides improved visibility and easier access to its stock for Synaxon’s 654 dealer partners .
Commenting on the agreement, Jatti Sahni, Chairman of VIP Computer Centre, states: “VIP is delighted to be entering this agreement with Synaxon. With its progressive business model and positive approach to driving growth, Synaxon is breaking new ground amongst dealer groups in the UK market. We look forward to developing a strong partnership that will bring very significant benefits to the many Synaxon reseller partners who, we are certain, will want to take full advantage of the tremendous range of products and services that VIP offers.”
Christopher Connell, Sales Director of VIP, adds: “This agreement will deliver some really good additional benefits for resellers who want to make the best use of the VIP value proposition. With EGIS, Synaxon is providing a system that is quick, easy and convenient for resellers to use. For our existing customers, it provides an additional and convenient resource, and it gives those Synaxon members that don’t know us quite as well the opportunity to find out more about the rich variety of solutions and value added services that VIP can offer to their business.”
The addition of VIP brings the number of official Synaxon channel suppliers to 27 with 19 IT distributors supplying Synaxon discounted price and availability data into EGIS. Derek Jones, Managing Director of Synaxon UK, says that usage of the EGIS platform is growing fast with 419 registered EGIS users, for many Synaxon members, EGIS is becoming an indispensable every-day business tool. The number of orders being placed with our distributor partners through EGIS has increased significantly. The more you use it, the more you like it and the more value it delivers to your business – and the more distributors who sign-up the more valuable it becomes, so the addition of a major distributor like VIP to our line-up of partners, is very significant indeed and we’re delighted to welcome them to our UK network.
EGIS is a comprehensive stock locator and procurement tool, through which resellers can access real-time information on product availability data and personalised business account pricing. They can place their orders directly with their chosen distributor, taking advantage of their own personalised pricing – or the discounted price available to Synaxon members, if it is better – without the need to log-out of EGIS. Where resellers have access to ‘special bid’ or ‘vendor level’ data, this is also available through the EGIS on-line price check.
The system is fully integrated with the systems of Synaxon’s partner distributors and designed to ensure individual businesses can see and take advantage of any of their own special terms and pricing that they may have negotiated with distributors.
Jones says that the level of business being placed through EGIS now is up by more than 300 percent on a year ago. Once registered on EGIS, resellers have full access to the inventory and availability data, exclusive pricing and discounted trading terms from Synaxon’s growing roster UK distribution partners.
About Synaxon
Synaxon is Europe’s largest grouping of independent IT resellers and system houses. It provides a range of services that enable resellers to enhance their marketing and build a strong presence in their chosen market and take full advantage of the extensive stock-holding and supply-chain capabilities of distributor and vendor partners. Synaxon partners have exclusive access to the unique EGIS (Enterprise Global Information System) on-line purchasing and information platform, through which they are able to locate, check availability and order products from Synaxon supplier partners. In addition, Synaxon provides a range of pro-active marketing services which reseller members can use to drive sales activity.
Synaxon is already well-established in Germany, where it has nearly 3000 partners that generate around €3 billion of gross external sales annually, representing 15 per cent of the German market. Through EGIS, these member partners have access to more than 200,000 products from over 200 distributors. Synaxon UK was established in September 2008 to recruit reseller members and supplier partners with a view to building a network of mutually-beneficial relationships that will enable resellers to drive higher levels of more profitable business and maximise the efficiency of product availability, and enable vendor and distributor partners to ensure that all Synaxon members have full access to their current stock and promotions.
For more information about Synaxon contact:
Derek Jones, Managing Director, Synaxon UK
Tel: 0844 481 5844
Mobile: 07920 114844
Email: derek.jones@synaxon.co.uk
About VIP Computer Centre Limited
VIP Computers is the UK’s largest independent distributor of components, peripherals and consumer products. VIP concentrates on supplying the channel and partnering with its customers & vendors for mutual success. VIP provides a wide portfolio of products and has a state of the art logistics and online ordering facilities. VIP is an industry respected and award winning pan-European distributor based in UK, with offices in Holland, Spain and Taiwan. Group turnover was in excess of £160m for the year ending June 2009 and VIP was ranked for the third consecutive year in The Sunday Times Top Track 250.
Editorial Contact:
Sarah Knowles, Marketing Executive
VIP Computer Centre Limited, VIP House, 4 Hardwick Grange, Woolston, Warrington, Cheshire,
WA1 4RF
Tel +44 (0)871 622 7588
Email: sarah.knowles@vip-computers.co.uk